Category Archives: Video

Fashawn & The Alchemist – FASH-Ionably Late

Fresno Cali native, Fashawn, joins forces with The Alchemist for the 7 track EP FASH-ionably Late. Check out the video for Dreams featuring Evidence above, and stream the entire project below. Fashawn will also be making his Mass Appeal debut with The Ecology coming...


AutoPilot: The Unkle Luc Episode

IMF’s own Veda joins forces with Lee Castro on AutoPilot, a podcast dedicated to providing a platform to up and coming artists and tastemakers. This weeks’s episode features videographer, photographer, and graphic designer Unkle Luc. Listen as Luc explains his journey while making The...


J. Cole: Solidarity In Celebrity (Column)

In era when opinions are seen as facts and celebrities have taken over diety-like followings, I’ve always relied on my own critical thinking and my own views in regards to various newsworthy situations. It’s tough for me to look at someone known for entertaining...


An Observation On The Evolution Of Music Online (Video)

The 90’s were synonymously best known for the years of not only quality music, but the best years defined by its sales – often tapping into the million mark with ease – and fans supporting by the throngs. As the 2000’s came rolling, along...



Joey Bada$$ – No. 99 (Video)

Directed by Rik Cordero, Bada$$ leads of mob of masked men through this visual for “No.99″ off of his debut album B4.Da.$$. Joey doesn’t disappoint, sticking to the mid-90’s feel. The album hits shelves January 20th.


Kendrick Lamar “I AM” Reebok Ad (Video)

Under the direction of Anthony Mandler, Kendrick uses Compaton as a backdrop for Reebok’s “I am” ad for thier Fall?Winter 2015 line. Does anyone recognize that verse? Says Lamar: Reebok has a history of helping kids in the community realize their potential is limitless....


J. Cole – Apparently (Video)

It takes a ton a faith in a project to release an album after three weeks with little to no promo, but as history has shown us, Cole is the one to do it. Here he drops off “Apparently” the “lead single” off his...


Denzel Curry – Zone 3 (Video)

Denzel Curry finishes off a successful 2014 with some dope visuals off his debut Nostalgic 64. The Ronny J, Mark M, and Poshstronaut produced “Zone 3″ track, depicts a day in the life of Denzel with a tribute to his hometown, and in memory...


QUINTESSENCE (Video)

QUINTESSENCE is an introduction to the art series brought to us by photographer Sabad, directed by FXRBES. “AN INVITATION, CALLING WOMEN AND MEN TO BE IN IMMEDIATE CONNECTION WITH THEIR PUREST AND HIGHEST FORM WITHOUT EGO OR THE PERCEPTION OF OUR NOW SOCIETY. I...